Write a report discussing the following points:
- Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2019/20).
- Two social media marketing campaign in Saudi Arabia that failed (Last two years).
- Give the reasons behind their success?
- What is the added value of this marketing campaign for the company/organization?
- Why did the social media marketing campaign fail?
- And what can we learn from them?
- For each case, provide the following information: Company Name, Campaign Name and Social media platforms used.
- Examples can be a profit or non-profit organization.
- This assignment is an individual assignment.
- All students are encouraged to use their own word.
- Your Assignment must include:
- A cover page that contains the following: Student name, Student ID and CRN
- A â€œReferencesâ€ section listing all sources included. And ensure that you follow the APA style in your report.
- A mark of zero will be given for any submission that includes copying from other resource without referencing it.
- Your report length should be between 500 to 700 words.
- Assignment must be in Word format only no PDF.
- Your file should be saved as Word Doc.
[Example]: [Student Name] [CRN] ECOM 322 – Discussion Question.doc