case analysis 432

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Single Spaced – 3 pages

Write a summary and draw a timeline as well

  1. Is Mercury Athletic an appropriate target for AGI? Why or why not?
  2. Review the projections formulated by Ledtke. Are they appropriate? How would you recommend modifying them?
  3. Estimate the value of Mercury using a DCF approach and Liedtke’s base case projections. Be prepared to defend additional assumptions you make.
  4. Do you consider the value you obtained as conservative or aggressive? Why?
  5. How would you analyze possible synergies or other sources of value not reflected in Ledtke’s base case assumptions?

I included the case solution if it helps. Do not plagarize.

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